Find your dream ring
One of life’s biggest decisions, made effortlessly simple.
Find your perfect ring in our carefully selected collection of exquisite wedding and engagement rings or create your own with help from our experts. More about us.
Looking for something unique? Our free ring design service brings together your vision, our expertise and quality craftsmanship to make your dream ring a reality.
Our diamonds
All of the diamonds we use are high quality and ethically sourced. Whilst we can make any ring with your choice of diamond, for our core collection we use a minimum of F colour diamonds, which are in the whitest category of diamonds.
Our diamonds are 100% eye clean with no inclusions visible to the naked eye, most falling within the clarity range of 'very slight' inclusions (VS). Our core collection diamonds are excellent cut, polish and symmetry with no flourescence. More about diamonds.
But if you're looking for something else, we can help with our bespoke ring design service.
Our metals
Our core collection is set in platinum. Why? It's beautiful yet hardwearing, perfect for a ring you will wear every day for many years to come.
Previously known as a premium metal, platinum is now a strong contender in the value stakes. As the cost of gold has increased in recent years, platinum is often now a more affordable choice than white gold, which requires re-plating every few years to retain its silver-white hue.
You can also combine metals, for example matching a platinum setting with a gold band.
Our designs
For our core collection we're keeping it classic. Why? Because a classic engagement ring design will last as long as your love. A solitaire engagement ring allows the diamond to take centre stage and gives endless options for wedding band choices. Shop the collection.
For each diamond shape in our core collection, we've designed the optimal setting to highlight the beauty of that diamond cut whilst also keeping it secure and protected.
Just get in touch with our friendly team using the form below, drop into store or give us a call on 01702 480 898.
Go bespoke
You can modify any of our core collection by choosing a different diamond or metal. We'll work with you to find your perfect diamond and share images of your preferred design in your chosen metal.
Or if you have a vision of something different in mind, we'll work with you to create a design just for you. Depending on the level of complexity, this may include a CAD design or a 3D model before we make the ring. Find out more.
Either way, your ring will be handcrafted to order in 4-6 weeks once we've finalised the design.
Why choose Niche?
Here's why we're different from other diamond ring retailers.
Personalised guidance
Your story is unique, and your diamonds and ring design should reflect that. Our experts collaborate with you to understand your style, preferences, and budget, crafting a selection that aligns seamlessly.
Expert curation
Benefit from our deep industry insights and access to diamond choices world wide. Our experts meticulously source and evaluate diamonds, ensuring each one meets our stringent quality standards.
Effortless experience
Skip the overwhelm when choosing a bespoke design. Let us streamline your diamond selection process, saving you time and effort while granting you peace of mind.
Transparency
Your trust is invaluable. We guide you through every step, demystifying diamond specifications, and empowering you to make choices with confidence, yet keeping confusion at bay.
Quality & choice
We have access to a huge database of diamonds direct from wholesale dealers around the world. Teamed with expert diamond setters carefully chosen by us here in the UK, your ring will be of the highest quality.
Independence
We don't make the rings or import the diamonds ourselves, which enables us to be independent and make sure you get the right diamond, the right setting and the right price for your needs.
Ready to get started?
Give us the brief on what you're looking for. As much information as you can provide is helpful, but don't worry if you're not sure. We're here to help. Just get writing, or give the store a call on 01702 480 898 to speak to the team today.